Sofia Palamarchuk – Apptim
Consumers now expect digital experiences to exceed face-to-face experiences. Recent studies show that 80% of people have deleted a mobile app if they faced problems with its performance. This abandonment rate impacts the digital transformations that many companies are going through.
In this talk, you will learn how mobile performance impacts user experience, what you need to look for when evaluating the performance of an app and how to start testing mobile performance earlier in the dev cycle by measuring it during exploratory tests.
Sofia Palamarchuk, 2021 Technical Presentation, Presentation
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